The UKn Publisher Platform delivers increased revenue for publishers by solving 3 of the biggest challenges they currently face;
1 User Acquisition
It doesn't matter how great your content is if online users can't find it. With 85% of users starting their online journey via a search engine, it is vital that your content is indexed into the search engines and ranks highly for as many search terms related to your publication. The UKn Publisher Platform delivers a performance based model that is proven to drive more users to your site via an automated Long Tail search strategy.
How to Increase User Acquisition
2 User Retention
Each user action on your site is the start of a conversation and publishers looking to build user loyalty need the ability to listen and respond to each individual user. The UKn Publisher Platform automatically extends conversations by presenting users with contextually relevant 'information triggers'. This unique navigational experience is proven to increase user engagement and deliver additional revenues.
How to Increase User Retention?
3 User Conversions
Now that you are part of the conversation you need the ability to present conversion events that are relevant to your users. The UKn Publisher Platform maximises the revenue you generate by automatically identifying the conversations that you and your advertisers need to be part of.
